Five strategies to increase your repetitive orders
Back

Five strategies to increase your repetitive orders

As an e-commerce store, it's essential to attract new customers and encourage repeat business from your current customer base. Repeat orders can be a significant source of revenue for your store and help build customer loyalty. Here are a few strategies you can use to increase the number of repetitive orders placed on your e-commerce store:

Offer subscription options:
One way to encourage repeat orders is by offering subscription options for your products. Customers can choose to receive regular deliveries of their favorite products, whether it's on a weekly, monthly, or quarterly basis. A subscription-based offer can be a convenient option for customers and help increase the frequency of their orders.

Use email marketing:
Email marketing can be an effective way to stay top-of-mind with your customers and remind them to place repeat orders. Consider sending targeted emails to customers who have purchased from your store in the past, highlighting new products or offering special promotions.

Implement a loyalty program:\ A loyalty program is a great way to reward customers for their repeat business. Offer points or rewards for each purchase, and allow customers to redeem those points for discounts or special offers. Loyalty programs will incentivize customers to place repeat orders.

Offer free shipping:
Another way to encourage repeat orders is by offering free shipping on all orders or setting a high threshold for free shipping (such as $50 or more). Such free shipping can be an attractive incentive for customers to purchase more items to reach the free shipping threshold.

Use social media:
Social media is a great platform to engage with your customers and build a loyal following. Share updates about your products, offer special promotions or discounts and respond to customer inquiries or feedback. An excellent social media presence will help to keep your brand top-of-mind with your customers and encourage them to place repeat orders.

Implementing these strategies can increase the number of repetitive orders placed on your e-commerce store and boost your revenue. Remember to communicate regularly with your customers and offer them value to foster long-term loyalty.

Read more